Joining us on the podcast is Professor Damian Hughes. Damian is a world-renowned keynote speaker who combines his practical and academic background within sport, organisation and change psychology to work as a trusted adviser to the business, education and sporting elite, specialising in the creation of high performing cultures. He has delivered training to and advised the whose who of business, education and sport, working with the likes of Sale Sharks, Warrington Wolves, West Bromwich Albion and the Great Britain Rugby League team.
He is the author of Liquid Thinking, Liquid Leadership, How to Change Absolutely Anything, How to Think Like Sir Alex Ferguson, The Five STEPS to a Winning Mindset and the latest book, The Barcelona Way, in addition to the three acclaimed sports biographies of Sugar Ray Robinson, Thomas Hearns and Marvin Hagler. Damian was appointed as a Professor of Organisational Psychology and Change for Manchester Metropolitan University in September 2010 and runs a Manchester inner-city youth club, where kids find a sanctuary to help keep them away from crime, and guide them towards finding a purpose in life. His website is liquidthinker.com and he tweets @LiquidThinker